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This was indeed a unique way of film promotion. To celebrate the release of Sidhesh Films and K Sera Sera’s “Kisse Pyaar Karoon“, the producer of the film Mr. Bala Giri launched a matchless contest called “Kisse Pyar Karoon – I Love U contest” which enabled guys and girls across Mumbai to express their feelings and confess their love to their crush. The contest asked the senders to SMS their crush’s name and mobile number so that the organizers could give their crush a call on their behalf and convince them to accept their admirer’s proposal. The response was overwhelming. The organizers received more than 10000 sms’s.

The finale of the contest was held at MIG Cricket Club, Bandra amidst the presence of Aashish Chowdhry, Singer Shaan, Yash Tonk, Actress Simran Sachdev, Shakti Kapoor, Director Ajay Chandok and the lucky 100 couples who were selected from the overflowing sms’s. Daboo Malik, the music director of the film along with Rupali Ganguly of Sarabhai vs. Sarabhai fame hosted the event…

Watch the hot Simran Sachdev and other actor & actresses of the movie at the promotional event below.

Kisse Pyaar Karoon promotional event & I Love U contest

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Ashish Chowdary with Simran at the promotional event.