The “Devil Wears Prada” actress will feature in all new television and print campaigns for the scent that will go on air in October.
“I am very honoured to have been chosen to be the face of Opium by Yves Saint Laurent. I have huge admiration for the House of Yves Saint Laurent and feel that this House has always truly understood the expression of elegance – its mystique and its indescribable power,” femalefirst.co.uk quoted the 28-year-old as saying.
“It is a really exciting experience to embody this legendary fragrance, which has stood the test of time without its allure ever being diminished. Being a part of this new campaign and being able to tell the story of this very evocative fragrance is a real thrill,”she added.